Lisa Grayson found a hand-drawn typeface in a book of Weimar-Republic-era (1918-1932) German type. . .

"The letters were drawn by Otto Heim in 1925, and had a bold grace and playfulness I loved. They reminded me of the script lettering used for titles of the 'Curious George' children's books. I wasn't exactly trying to evoke monkey madness in my own company logo, but I had been trying to find a unique typeface that could represent my agency, which specializes in publications for nonprofit and public-interest groups.

"I scanned Otto Heim's letterforms, then began the arduous process of tracing their outlines in Adobe Illustrator.

"The original letters were hand-drawn and had charming irregularities that I thought I could keep in the logo, but in practice this didn't work out. For one thing, Mr. Heim's alphabet was drawn to show off the letters -- but in the logo, the letters would have to be connected, and work as a script typeface. It turned out that the irregularities reduced legibility, especially at small sizes, so I smoothed them out quite a bit in the finished version. I also wound up subtly changing their shape so that all the letters would sit at the same oblique angle and have a consistent 'x-height,' meaning the height of the small letters."